Jun 20 2012
A recent survey reveals that smartphones are having a real impact on Irish way of life. The use of basic mobiles phones have already changed Irish daily behavior. As they are handy and easy to carry people use them everywhere: at home, on the go or even at a social gathering. Some figures show that:
- 49% of the Irish population own a smartphone
- A increase of 71% by the end of 2012
- 95% of the users use their smartphone at home whereas 26% use it at school.
- 25% are not addicted to smartphones since 75% can’t leave the house without it.
- 67% think that smartphones are good to pass the time away while waiting. I may be part of the 33% that prefer Sudoku or magazines for they are far cheaper.
- 50% think they are a modern person and feel that they should have the Internet on their mobile. So does it mean that the remaining 50% should consider themselves out out-dated.
- 77% use their smartphone to take photography. So are professional photographers becoming an endangered species right now?
Irish smartphone users are multitasking. Indeed, they use it while listening to music, watching TV or browsing on the internet.
They mainly use it to communicate (83%), to stay informed (61%) or for entertainment (89%)
Obviously networking is one of the most popular activities since 86% of users update and visit their social networks on their phone.
Regarding apps, people have about 29 of them installed on their smartphones with about 9 paid apps installed. 43% will use more apps in the future.
Are you using any Irish apps?
See the full report