STAR TS Translation Services Blog

NEXT WEEK’S IMUG EVENT, MARCH 18TH, 7 – 9 PM

iPhone App Localization and the China Smartphone Market
AdobeHQ, 345 Park Ave., San Jose, CA Park Conference Room, East Tower
Click here for directions: http://www.imug.org/adobe/

Bo Lin is COO and co-founder of iPhone Localizer
<http://www.iphonelocalizer.com/>. Her company, based in California
and China, localizes iPhone apps for all 31 iPhone supported
languages, develops cross-platform, multilingual mobile apps, and
distributes multilingual iPhone apps to all 77 country App Stores.
The company also offers in-country app support worldwide and
marketing services for apps in Asian countries.

For a full description of on this event, please see
http://www.imug.org/events

ADOBE will host up to half of our meetings this year, beginning with
this event. Many thanks to Ken Lunde of Adobe for making this happen!
And a big thank you and welcome also to Mihai Nita, who will be our
co-host with Ken. Click here for directions:
http://www.imug.org/adobe/

ADMISSION is free for IMUG members, $4 for non-members. IMUG
membership is only $20/year, $15/renewal, or $100 for lifetime
membership. Click here to join, renew or pay a single non-member
event fee. Cash and checks also accepted at our events.
http://www.imug.org/imug-membership-and-event-fees.htm

PLEASE RSVP VIA MEETUP. Adobe has requested RSVPs so that badges can
be prepared in advance. You won\’t be turned away if you don’t, but
there will be a delay while your badge is prepared. If you RSVP at
least 24 hours in advance it will be waiting for you at the desk.
http://www.meetup.com/IMUG-Silicon-Valley/calendar/12710234/

Which English plural word is changed to a singular word when you add an ‘s’ ?
Answer at the bottom of post.

Whilst you are thinking about this little puzzle you might like to consider the correct usage of Less and Fewer, Amount and Number

These words cause problems for many native speakers of English.

The incorrect usage can be seen everywhere, from car advertisements to supermarkets. A classic example would be the “10 items or less” signs in supermarkets, which should read “10 items or fewer” or better still “Fewer than 10 items”.

How do you know which to use? Here is a simple explanation.

Less:
The word “less” is used for items that cannot easily be counted: “We have less milk than we thought”; “The balloon contains less air than yesterday”; “The cleaning took less time than I expected”. These things can be measured, but not counted as such.

Fewer:
“Fewer” is for things that can be counted: “The milkman delivered fewer bottles of milk than we requested”; “There are fewer balloons now than yesterday as some have burst”; “I have to clean fewer rooms now that I live in a smaller house”.

The words “amount” and “number” work in exactly the same way.

Amount:
“Amount” is used for items that can’t be counted e.g “He tries to eat only a small amount of cheese”;”He bought a huge amount of food for the party”; “She only spends a small amount of money on cleaning products” .

Number:
“Number” is for things that can be counted: “She works with a large number of cheese makers”; “He invited a small number of people to his birthday”; “She prefers not to use a large number of cleaning products.”

Answer:
Princes, the plural of prince. When you add an ‘s’ it becomes princess, a singular word.