STAR TS Translation Services Blog

As we move into an increasingly competitive global marketplace, the need to improve the UK�s capabilities in languages has never been more important. This is the message that CILT, the National Centre for Languages, will be driving home at the Language Show this weekend, where they will be sharing a whole range of materials and initiatives to inspire language teachers, learners and linguists alike.

The Language Show is undoubtedly the biggest event of the year for anyone with a passion for languages. With over 100 free seminars and 185 exhibitors, it gives language teachers and enthusiasts all the help, advice and resources they need to keep up to date with the latest trends and developments around language learning.

For more information visit:
The Language Show UK

China’s interactive advertising market.
17-18 Novemeber 2009 – Bejing.

Figures recorded this year on 30 June 2009 show that China had 338 million Internet users, or ‘netizens’. This far surpasses the U.S. as the country with the most internet users. This number will reach just short of 400 million by the end of 2009.

155 million of these netizens are accessing the internet via their mobile phones. (Source: China Internet Network Information Center (CNNIC), the state network information center of China)

Engage in the Chinese marketplace!
17-18 Novemeber 2009 – Bejing.

ad:tech Beijing 2009 brings together brand advertisers, traditional & interactive agencies, portals, on-line publishers and technology providers, offering an unrivalled opportunity to discover new practices and technologies, and to learn how many of the great names have utilized the net, built brand recognition and immersed themselves in digital technologies.
The two day exhibition and the two day highly engaging conference will provide you with a mass of new knowledge and many new contacts.

For more information visit:
AdTech 2009 Bejing

CALL FOR PAPERS

WORLDWARE CONFERENCE

Preconference workshops: March 16
Full conference with presentations and exhibits: March 17-18

Hyatt Regency Santa Clara
Santa Clara, California

How do you get product releases out to the world on time and on budget? Worldware explores the tools, concepts and materials to effectively plan, evangelize and deliver internationalization efforts within your company.

Topics will concentrate on internationalization, the natural and necessary prerequisite to cost-effective localization. The conference provides extensive information about the “why” and “what” that underlie the strategy and business case reasoning in the goal of delivering products to the international marketplace.

This conference is directed to:

technically inclined strategic decision-makers
-CTOs
-development directors in large enterprises
-software architects
-product and marketing managers
-globalization managers
-and others who are responsible for setting the strategic direction of product development.

The theme is not meant to restrict the content of the conference. We encourage presenters to submit proposals that are complementary to the general conference scope. Some suggested topics are:

-internationalization as a business case
-the ROI of internationalization
-internationalization product management
-planning internationalization projects
-building internationalization teams
-case studies

The Worldware Conference invites individuals, practitioners, and corporate and institutional users to submit papers, perspectives and topics for discussion at the Worldware Conference in 2010 in Santa Clara, California. By using the same overall theme as our Worldware Conference in March 2009, we aim to create ongoing discussions on the topic and to introduce those discussions to attendees.

Suggestions of ideas, topics and speakers for Worldware Conference 2010 should be submitted using this template by October 28, 2009. Submissions should be sent by e-mail to:

submissions@worldwareconference.com

Keep the dates free so that you and your colleagues will not miss this source of information vital to your international success.

The Worldware Conference is a co-production of The Localization Institute and MultiLingual magazine.

So which Chinese do you need?

We are often asked for “Mandarin Translation”. However the official spoken languages in the Republic of China (Taiwan, capital: Taipei) and the People’s Republic of China (Mainland China) is referred to as Mandarin Chinese.

The term “Mandarin” however only refers to standard spoken Chinese which is basically the same and mutually understandable in Taiwan and Mainland China. However there are different scripts used in different areas of Greater China.

“Traditional Chinese” is the script used in Taiwan and Hong Kong whereas Mainland China and Singapore uses “Simplified Chinese”.

How do I choose? Traditional Chinese or Simplified Chinese?

The table below will help you decide which language you require for your translation project.

Depending on where you are doing business the spoken and written form may be different.

STAR for all your English to Chinese Translation Services.

With applications now open for next year’s prestigious European Award for Languages, the search is on for the UK’s most innovative language learning projects. Schools, colleges, adult education and community projects are being encouraged to apply ahead of the deadline on 31st January 2010: www.cilt.org.uk/eal

The European Award for Languages is a Europe-wide initiative which recognises and celebrates new ways to inspire and motivate language learners at all levels.

Kate Board, Chief Executive of CILT says: “I am continuously impressed by the exciting and innovative projects I see happening in languages classrooms across the country. This award is a fantastic way of recognising and rewarding those efforts – and showing others just how much fun can be had with languages.”

You can find out about all of last year’s winning projects by visiting www.cilt.org.uk/eal