Boost Holiday Sales with Keyword Translation

Search Engine Optimization, keyword translation

Maximize Sales this Christmas with Keyword Translation

Translate your Google AdWords campaigns

Capturing leads and getting those much needed conversions can be a difficult process. Your AdWords campaigns are generating conversions, but are you reaching enough potential customers?

If you take your top performing ads and translate them, this will give your marketing campaigns a wider, international audience. Speaking to new customers in their language is the best way to bridge the gap. All you need now is to convert them to sales.

Start Translating

Before we begin translating the entire ad campaigns, we take your current keywords, translate them and search volume data and trends with the target country. This helps us to see if the selected keywords are appropriate and if they are popular*.

Once we have built up a list of effective keywords, we translate your campaigns’ ad headlines and descriptions. We also translate ad extensions such as call, callout, and sitelink extensions.

What You Have To Do

We ask our customers for a number of things to kick-off the project. Here is what you have to do:

  1. Export the keywords you wish to translate
    • Click on the campaign, then click on Keywords tab and finally click on the Download report button
  2. Download as an Excel .csv file
  3. Repeat the above steps for Ads and Ad extensions

AdWords Download report button

  1. Tell us which language you want and the target country
  2. You can also include negative keywords in your report
    • Negative keywords make sure your ads do not show in unrelated search results
  3. Contact our sales team and upload your CSV file for translation
    • Talk to a member of our professional sales team to get a free quote today!

*Based on average monthly searches

Graham O'Mahony, Blogger and Web Designer
Graham
Web Designer and Blogger
The STAR Team
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